Lou Conrad has been named Chief Sales and Marketing Officer at Blue Ridge Spirits and Wine Marketing effective April 1, 2024. A charismatic leader, Conrad brings to his new role a clear vision of cross-department communication, a demonstrated ability to build brands, and a strong sense of camaraderie.
Ranch Rider Spirits and Blue Ridge Spirts & Wine Marketing are pleased to announce a new partnership in which Blue Ridge will take over full national sales responsibility for Texas’ favorite canned cocktail. Starting November 1, Blue Ridge Spirits will assume full sales, trade marketing & distributor management responsibility for Ranch Rider across all 50 states.
Atlanta, October 21st: Blue Ridge Spirits & Wine Marketing and Proximo Spirits are pleased to announce a new partnership to accelerate the growth of a select portfolio of Proximo’s nurture spirits brands across the United States.
August 12, 2021
“Blue Ridge Spirits & Wine Marketing is pleased to announce it has entered into a partnership agreement with Varela Hermanos, S.A. to represent Ron Abuelo in the U.S. market. Under the new arrangement, Blue Ridge will manage all sales and marketing activities for the Panamanian aged rum brand, effective immediately…”
March 4, 2021
“Grand Brulot, the award-winning VSOP Cognac & Cafe, said it retained Blue Ridge Spirits & Wine Marketing to expand the brand’s growing presence nationwide. The partnership comes at the tail end of several, high-profile awards and distinctions the Cognac brand has achieved at the start of the year…”
February 11, 2021
“…Chocolate and wine are, hands down, a winning combo which is where Royal Dutch Distillers enter the game. Their genius notion was to blend the best Dutch chocolate with quality red wine. Hence, the luscious concoction called ChocoVine. While this sippable dessert has been around for a decade the market has never been more viable or creative and ChocoVine is now more widely available.
Innovative and inexpensive, at $10 a bottle more is certainly merrier. Chocovine still drinks like a wine but feels truly celebratory…”
February 23, 2021
“A perfectly smooth digestif. The ingredients are simple and provide the right amount of energy and elevation to your everyday spritz.” - Tiffanie Barriere, mixologist and member of Les Dames d’Escoffier, Atlanta"
November 14, 2020
“Loch Lomond Group will take on Blue Ridge Spirits & Wine Marketing as its new US sales and marketing partner from January 2021.
It comes after a period of strong sales growth for the whisky maker in the US and ends a successful three-year partnership with Stoli Group.
Blue Ridge will manage Loch Lomod Group's portfolio of Scotch whisky brands in the US, including its award-winning single malts from Loch Lomond and Campbeltown malt whisky Glen Scotia…”
June 30, 2020
“Blue Ridge Spirits & Wine Marketing today announced a partnership with Royal Dutch Distillers to further the growth of Royal Dutch Distillers' brands in the US. Royal Dutch Distillers is the US subsidiary of the 325-year-old family company, De Kuyper Royal Distillers, and acts as an importer and marketing company for the brands. Blue Ridge will be the sales and distribution management partner in the US. There is no intention of altering the current successful distributor partnerships in the US for any Royal Dutch Distillers' brands.
Royal Dutch Distillers specializes in crafting ultra-premium and bartender-focused spirits and cream-based wines. In the last 6 years, Royal Dutch Distillers has grown its premium spirits and wine portfolio, including ChocoVine, a cream-based wine, as well as premium spirits like Rutte gins and genevers, Mandarine Napoléon liqueur, Cherry Heering, BÉBO Cuban Coffee Liqueur and Fiorito Limoncello to over 100,000 9l cases in the US…”
March 18, 2020
“Coppercraft Distillery has announced it will produce and donate approximately 10 thousand gallons of alcohol-based hand sanitizer to area hospitals and healthcare providers, including Holland Hospital, to mitigate shortages within the community. The hand sanitizer is comprised primarily of glycerol and a 96 percent ABV neutral grain spirit…”
March 5, 2019, Shanken News Daily
“Rebecca Creek Distillery has partnered with Blue Ridge Spirits & Wine Marketing to boost the presence of its craft spirits range across the U.S. Founded in 2009, San Antonio, Texas-based Rebecca Creek distributes an eponymous whiskey (40% abv), Texas Ranger whiskey (40% abv), Enchanted Rock vodka (40% abv), and Enchanted Rock Peach (35% abv) in 11 states across the South from Florida to New Mexico…”
February 1, 2019, Chilled Magazine
“Brockmans Gin today announced the appointment of Blue Ridge Spirits & Wine Marketing as its national sales and marketing company to further develop the growth of the brand in the USA. The partnership arrangement takes effect on September 1, 2018…”
July 28, 2017, Shanken News Daily
“Georgia-based Blue Ridge Spirits & Wine Marketing has added Florida’s Big 5 Rum brand to its distribution portfolio. Distilled in St. Petersburg, Florida, Big 5 was inspired by the Big Five social clubs of 1950’s Havana, Cuba. The rum is made from Florida-sourced sugar cane molasses, which is then cut with pure distilled water at four separate points throughout distillation. The 40%-abv Big 5 Silver, the 40%-abv Big 5 Gold and the 35%-abv Big 5 Coconut are available in Florida, retailing at $20 a 750-ml. Blue Ridge plans to expand Big 5’s distribution footprint to more markets in 2018…”